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Our "Do Gooder Hats" are each connected to a specific cause. Proceeds from each hat are donated to a corresponding Florida based non-profit.
Bacon and bourbon fest
True Floridian is the proud apparel company of the 61st Delray Affair.
Our little True Floridians deserve something bright, fun, and true. All of our kid-designed apparel has its own unique flair - while staying connected to the established True Floridian brand.
True Floridian gear for men, guys and gents.
Popular items purchased by True Floridians.
True Floridian is proud to be the official apparel company of the South Florida GarlicFest.
Our new series is inspired by our State Flag and features a one-of-kind extended State seal illustration. An authentic touch for our True Floridians.
We have a $15 tee, and always will. No "limited time only" non-sense. No discount codes. Just 15 bucks - straight up. Why? Because we want everyone to be able to represent the True Floridian lifestyle.
True Floridian hats look good inside, outside, by the beach and downtown. Wear them with pride.